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How Display Ads And Google Merchant Are A Worthwhile Investment For Your Business

How Display Ads And Google Merchant Are A Worthwhile Investment For Your Business

Display ads and Google Merchant ads yield widespread and targeted exposure across the web. They help consumers get familiar with and more easily recognise your brand, and retargeting with any of these ads has a high ROI. It’s almost impossible to find a successful business not utilising Google Display Ads and Google Merchant Center, but it goes beyond just your average ad set. Step away from your tried and tested methods, and explore how you can make the most of Display Ads and Google Merchant.

January 31, 2023
How To Improve Your Performance Marketing Campaign

How To Improve Your Performance Marketing Campaign

The internet changed forever the way consumers browse and buy products. Needless to say, it also completely altered the way companies advertise and sell. Today, marketers have the capability to gather campaign data 24/7 and measure the results as they happen. While in the past, attribution was nearly impossible, data transparency now enables marketers to optimise their campaigns so they perform better. And that's why it's called "performance marketing".

January 31, 2023
Online Marketing Campaigns For Lead Generation

Online Marketing Campaigns For Lead Generation

Are you happy with the number of leads your marketing campaigns are generating? Or, do you wish they were a bit more effective? If you're serious about growing your business whether it's a B2B company, an e-commerce store, or a startup – increasing the number of leads should be a top priority. Setting up online campaigns is a good start, but it's not enough. You need to optimise those marketing campaigns to squeeze every last lead from your funnel.

January 31, 2023
Top 5 Marketing Automation Software To Get For Your Business

Top 5 Marketing Automation Software To Get For Your Business

Marketing automation software can put your routine marketing tasks on autopilot. It saves you time, money, and effort—allowing you to scale your marketing and sales workflows with ease. Overall, marketing automation helps your campaigns run smoother and more efficiently. Over time, there are more and more marketing automation tools that emerge. But which application can offer your business the most success at various price points and package options?

January 31, 2023